here — the folio

Pink Matcha

Pink Matcha is a semi-custom branding identity kit which was created for the Everything Here Now Shop.

here — the concept

For Pink Matcha, the concept is defined by these three words:

• playfulness (the contours are irregular)

• stability (the main logo is bold and regular)

• vivacity (the color palette is punchy)

here — the idea
pm-idea
here — the moodboard
Pink Matcha Semi Custom Brand Identity Kit
Pink Matcha Semi Custom Brand Identity Kit
Pink Matcha Semi Custom Brand Identity Kit

The name is a playful take on my pink hair and my love for matcha lattes.

One day, I’d love to open a coffee shop with this name.

Until then, enjoy the visuals of this yummy brand.

Pink Matcha Semi Custom Brand Identity Kit
Pink Matcha Semi Custom Brand Identity Kit
Pink Matcha Semi Custom Brand Identity Kit
here — get in touch

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